Eight stages Of Our Web Design Process
ICO WebTech Private Limited is a leading web design and development company in Delhi with a perfect web design process.
We provide Website designing along with SEO and other Internet Marketing services to businesses across Delhi and all parts of India and help them increase their rankings on Google and generate more sales. We also provide outsourcing services for Web design and Digital Marketing to clients across USA, Canada, UK, Australia, Italy and help them save almost half of the cost for their digital marketing and web design work.
Being one of the best website design companies in Delhi It is our responsibility to make sure we provide maximum ROI to our clients who trust us.
We have designed a robust Web design process which tracks all the investments of our clients along with the revenue they generate from their website.
Stages of our web design process from start to finish
- Defining the project
Our web design service starts with defining the project. This starts with initial consulting. We are based at Malviya nagar, New Delhi, India but we help businesses all across India and overseas to generate more revenue and increase sales funnel through their website.
We start with defining business goals and identifying the opportunities how a well optimized website can do wonders for the overall marketing strategy. This helps our web development team to build the website exactly as per the requirement of the business.
During our initial consultation with business owners we identify the website goals and target audiences keeping the interest of stake holders in mind. We define a way how the business will stand out of the competition with a strong online presence.
- Scope of the project
Project scope is the most important and critical step of our web design service. We define the deliverable, timelines and important activities to achieve the desired results in the project definition process.
The project scope is well documented and sent for approval to our clients. After which it is uploaded on our project management tool to be available for our project teams with tasks defined with timelines for every individual involved in the project.
- Website Architecture
We then move to designing the architecture for the website. This includes basic visuals for various pages and the wireframes and the sitemap for the content flow.
This stage of our web design process provides a detailed reflection of how the content will flow through various pages of the website with maximum user engagement. It gives an overview of how the website pages will look.
This helps us to define how the customer will browse through the website and ultimately gets converted into a potential sale.
- Designing
Once the sitemap and wireframes are ready for the website, the project is transferred to our website designers. Our team of expert website designers create the style of the website with various color effects of every section to get the most appealing look for the website.
This is also a very important stage as the complete brand image is visually defined on the website design. We also check in this phase that the website looks exactly what is defined in the project definition and is targeted to achieve the goals.
The visual designs are sent to the client for approval.
- Website Development
After getting the approval from our clients we start the fifth stage of website development. This stage converts the ideas into finished plan sets.
This stage includes converting the designs into fully functional web pages using HTML5, CSS3, PHP and MySQL. That’s what our technical expertise is. Content is populated and various call to actions and lead capturing techniques are implement in this stage of our web design process.
We make sure in this stage that the website is developed for maximum conversions with a delightful user experience. We also make sure that the website is working fine on all the browsers, and it is SEO friendly so that the search engines can easily crawl every page.
We build responsive websites so this functionality is also being worked during this stage. We make the website compatible with all the devices like smartphones, tablets, desktops and laptops of all sizes.
- Website Testing
In this stage the website is placed on our testing server to check the performance of the website in real online environment. In this stage of our web design process we check the website loading speed, cross browser functionality and responsive nature.
All the critical points are thoroughly checked and website is made fool proof. Apart from checking the technical aspects we also check the misspelled words, broken images and broken links as a single mistake anywhere in the website can cost the reputation of the business.
The test server link is sent for approval to the client.
- Website Launch
Once the website is approved then the most awaited day arrives. We launch the website. But our website design process is not over here. We provide FREE support for 2 months after we launch the website.
During these 2 months we monitor the website. We take and implement the users feedback and do not leave a stone unturned if there is any scope of improvement. We constantly work towards getting the website next to perfect when it comes to performance.
We also make minor changes as required by our clients free of cost during this free support of 2 months.
- Website Maintenance
As the internet is constantly changing we make sure that the website is up to date with the new emerging trends and technologies with our website maintenance. We make the content changes to attract more visitors. We make sure that the website is secured and also remove the malware if they pop up during the 8th stage of our web design process.
We take regular backups and provide analytical insights for our clients to review the real time performance of the website. We track the number of users on the website weekly and monthly and constantly work to decrease the bounce rate of the website.
We also do the design changes as required for the changed business strategies.
Contact our expert web designers and web developers to get your website designed.
Contact us for a FREE Consultation today
Why every small business should have a website?
Importance of a website for small business
Online market for every industry is booming. And almost every large and medium size business is making huge profits out of their websites. Simply because they understand the importance of a website and the benefits they can reap out of a good website.
Being one of the top website design company in Delhi NCR India we provide Website design and digital marketing services to businesses of all sizes.
We have realised that there is still a big room to create awareness among the small business about the importance of a website for their business.
Often our sales guys get excuses from many small business owners that they do not need a website. Because they think it is a waste of time and they believe in the traditional marketing .
Almost 80% of small business owners in Delhi NCR alone are not aware of the importance of a website for their business.
Our promotional campaigns are more intended towards creating awareness about internet and why is it important to have a website.
Below are the top 4 reasons citing the importance of a website for a business and its success.
#1. A good website increases your customer reach.
In this era of online world customers look for product and services online. Because they can do online shopping, reach out for service providers like plumbers, carpenters, etc from the comfort of their home and time.
More than 20 million customers are online every time either doing online shopping, looking for online help or services. These customers could be online even during midnight from anywhere.
Businesses which have a website and a good online presence have more chances of these potential customers contacting them from the websites, even when their shops or offices are closed.
Customers search for the services or products mostly on Google and they most often click on the websites which appear on first page of Google search result.
If you do not have a website with strong online presence then you are loosing these potential customers to your competitors who have a website and have 24 by 7 visibility online for their business.
A website acts as a 24 by 7 shop for your business.
Wonder how much sales and money you are loosing without a website.
#2. A good website increases the credibility of your business.
Customers these days judge the credibility of any business by their website.
A website makes your business look credible and professional.
People don’t even consider a business as an option if they do not have a website. A good website professionally explains your services and products. Thereby leaving a good first impression about your business.
Website is the face for any business.
If you can impress your potential customers with your website then half of the battle is won. Once you have a website with a strong online presence you will see how it helps grow your sales and how you can earn huge money from your website.
#3. Website is the most cost effective marketing method for your services and solutions.
Most of the small businesses make excuses and give cost as a reason for not getting a website for their business. They find traditional print advertising more tempting.
This is simply because they are not aware of the importance of a website for their business.
Compared to the traditional print media expenses, website can help you reach more customers and 24 hours in a day.
For example:
If you give a newspaper ad for your service or product, it is not guaranteed it may reach the customers you are looking for.Because a newspaper can be read by students, elderly people, house wife. Therefore it is not sure your advertisement reaches the customers you are targeting.
On the other hand if you have good website for your business which is a Search Engine Optimized website then your target customers who are looking for your type of services will reach you through your website.
Read more about Search Engine optimization here.
#4. Website works round the clock for you.
As mentioned above a good website never stops working for your and attracting customers 24 hours a day round the year.
A customer can fill a simple short contact form on your website and you will get an email with the questions or inquiry from your potential customers. And you never ever miss a single customer even when you are sleeping.
A website makes your business grow day and night.
A customer can reach your website from anywhere like from a coffee shop, while having a walk, while traveling or whatever you can think about.
And a website promises only potential targeted customers who actually are in need for your services or products.
Bottom Line: A website is very important for any size business
You just need to make sure that your website is done the right way.
Keeping the basics right will give you a good professional looking website with a strong online web presence.
There are many free services which can give you a website but you need to do the hard work yourself. It is always suggested that let the experts do the job for you and you concentrate on your core business.
To get the the website that works for your business hire the best website design company. You should choose the web design company who can also give you a strong web presence. And that too at a very affordable and cost effective way.
Learn more about how to choose the best website design company.
We will help you in a cost effective way to grow your business through your website.
Contact our small business website experts today and discuss your business requirements.
Things to keep in mind when building your brand on the World Wide Web
Brand is nothing but an image of a particular product or a company that it has in the market for itself. It’s basically a company’s face, consumers recognize the product and the service by its brand especially in today’s market scenario where the market has extended its arms to the world. Hence brand building becomes an important asset of any business and not only to survive in the market but also to gain the trust of the consumers.