business website seo Archives

In a decade of working as a website designing company in Delhi, we have made websites which rank on first page of Google for their most relevant search term. Our best practices have helped us to establish ourselves as one of the best SEO companies in Delhi.

Startups in Delhi looking for website development contact us with just one goal and that is to get a website which ranks number one on Google.

With our experience as a SEO company in Delhi, we feel that for startups it is a complete waste of time and money if they focus on ranking number one on Google for the popular keywords.’

Why startups businesses should not focus on first page rankings on Google

Everything comes with a price and so does search engine optimization. When you start a business in a city like Delhi then you compete with established businesses which are already ranking on top for almost every keyword in the industry for years.

If you want to outrank them on first page rankings on Google then you have to shell out your pockets every month for months and that is not good at initial stages for your start up.

There are many reasons why shouldn’t startups focus on first page rankings on Google.

Number one rankings doesn’t means you are getting clicks

A study by Ahrefs shows that ranking number one on Google doesn’t means you are getting clicks.

I am not trying to drive you away from first page rankings goal. It will be good if you get there but that will take a lot of time for your start up website. Rather you should focus on getting relevant traffic even if you don’t rank on first page of Google.

Take your website content to the depth

Content writing which is focused on solving problems for your customers and presents in depth information tends to rank for many long tail keywords.

In depth content not only helps you to rank for your main keyword but also gives you an opportunity to rank for other relevant keywords. Thereby generating a lot more website traffic than your main keyword.

That is why the website which ranks on first place on Google might get less traffic than the one which ranks on third place.

Now the question is,

How do you write content in more depth keep it relevant and using long tail keywords phrases?

We can help, contact our content writing experts now.

Focus on user experience

You are getting more traffic than the top ranking websites doesn’t always mean that your customers are spending time on your website. If the bounce rate is high on your website then your website may loose all the traffic.

Learn about bounce rate in detail here.

Keeping an amazing user experience site wide helps in better user engagement and Google loves to keep your site in top search results. You automatically start ranking higher in the long run.

Read following articles for detailed information about user experience.
User Experience, a must for your website visitors
Business Website checklist for good customer experience

Keep checking and improving your conversion rate

Conversion rate by definition means that percentage of your website visitors which convert into sales and become your customers.

High traffic on your website is of no use if you are not able to convert your website visitors into sales. Your website should be optimized for conversions. Once optimized doesn’t solves the purpose.

Keep monitoring your conversion rate and working towards small improvements in making it better. You will see the growth in sales gradually.

Unleash the power of overall organic traffic

To conclude you should frame an SEO strategy which focus on long tail keywords phrases and not just the specific keywords. You will increase your over all organic traffic slowly and gradually you will start ranking higher on Google.

Monitor your traffic regularly and even if increases slowly for different long tail keywords, you are doing fine.

Don’t have time to do the SEO yourself? Contact our SEO company in Delhi at +91-8447380262.

Having a website for a business is as necessary as having wheels to a vehicle in today’s digital worlds. And a business website SEO is like a fuel to that vehicle. Without the fuel you have to push your vehicle to make it move, and forget about it running.

This is exactly how important SEO is to your business. Digital Marketing has various strings attached to it like; Social Media Marketing, Pay Per Click, Email Newsletter Marketing etc. While all these digital marketing services are highly recommended, but still Search Engine Optimization is unbeatable.

If you are a business and you need your business website SEO to be done right then, you definitely need a professional to help you with it.

Here are the reasons to support why you need an experienced professional or an SEO agency to handle your company’s SEO.

Also read about the most common questions asked about SEO.

Reason 1. More close to the SEO results

When you hire a SEO agency for building your online presence you come a step closer to high, ethical and organic Search Engine Result Pages (SERPS).

An experienced SEO professional knows the exact process of optimization for your business website. And will make sure to deliver results in the most ethical manner.

Unlike just-another-guy in your office who claims to have knowledge about SEO. But basically just brings up the blame-game or plays the victim-of-Google-algorithms card every time he fails.

Therefore beware of fake people and hire a SEO professional in India for best organic results.

Reason 2. Experience and Knowledge is bang-on

Doing a Business Website SEO is not a mug-up-and-do kind of thing. The internet and Google algorithms keeps on updating. Therefore, you must hire a professional for working on your business website SEO so as to keep pace with changing trends of Search Engines.

An experienced and professional SEO agency will have the knowledge about the latest trends of SEO campaigns. Therefore your business will not be penalized due to any SEO technique which was used earlier but it’s hated by search engines now.

Reason 3. No Google Penalties

Once you have your SEO goals in place, communicate them to your business website SEO professional. Since they have an experience in working closely with leading search engines your business website will remain safe of any penalty.

While an unprofessional SEO person will just apply any Black Hat SEO technique to get your business on the top. A business website SEO professional will only work using White Hat SEO strategies.

Any moment Google catches a black hat SEO technique it penalizes the website. And it is very difficult to revoke the penalty of a non-ethical SEO strategy.

Therefore to save your business of a Google penalty, it’s best to work with a business website SEO professional.

Reason 4. Let off the pressure of hiring in-house for your business website SEO

It takes a whole team for doing the business website SEO in the most accurate manner. And it is not every time possible to hire all the right people in a team. For effective SEO you will need specialists for different work like:

Therefore spare yourself the pressure of hiring and building a team for SEO of your website. Just hire a SEO agency and you will be sorted.

Reason 5. Lack of time

Every business owner is more targeted towards the core area of their business. Hence they tend to neglect the very important SEO of their website.

A website just by itself cannot yield the desired results.

It has to be accessible and found by the users searching for a related product or service. This is only possible with a business website SEO.

SEO is a never ending campaign. You cannot think like now that I have done SEO for 2 months I can relax for 2 months. NO.

One has to dedicate sufficient time and efforts regularly for consistent results. Therefore a business website is recommended to be managed by a SEO professional.